Cindy’s Other Blog

Resell rights products are a fast and easy way to get started earning an online income, but many people who acquire a resell rights product and put it up for sale quickly find that it is not so easy to make a sale right off the bat.

Here are 5 selling secrets to get you started making money online using resale rights products:

1. Start building your email list. This does not mean you need to be selling to individuals, because there are technologies that let you set everything up on autopilot. What you normally do is offer a free gift in exchange for an email address, and when the opt in, you send them the gift. From there, you begin building a relationship with your prospects.

2. Give valuable advice. Once people are on your list, you just need to tell them things that could help them, stuff related to what you are selling. For example, if you are selling flowers, tell them about complementary planting. If your market is pay per click advertising, tell them about targeted site advertising. This will create equity with your subscribers, so they will look forward to your emails.

3. Pitch them useful stuff. If you send an offer to your list, try to make it useful, relevant, and compelling. Normally, this means identifying a strong desire, and providing a product that delivers the benefits they are seeking. Do this, and your subscribers will eagerly await every email you send.

4. Make emotionally compelling offers. If your email is to buy your stuff, try to make the entire communication engaging and emotionally involved. This means reaching them at their level, communicating like one of them, and focus on the benefits that they are seeking.

5. Surprise them with gifts. When someone has bought from you, send them a surprise gift a few days after the purchase. This will help to lower refunds, and make them stay subscribed to see what else you might send them. It also gets your emails opened more often.

This is really just the tip of the iceberg, but I hope you get the idea of what it takes to build a good resell rights business. Be nice, be useful, and be friendly, and you will find your lists of prospects and customers will grow and grow, and soon you will be sitting on a nice little empire that you can make money with just by writing a short email and clicking send.